With over 18 years working as a designer, 15 of those in digital, I have a wealth of experience in creating, developing and implementing projects across a wide range of markets, from fashion to automotive, broadcasting to charity organisations.
Strong conceptual and strategic thinking, coupled with an emphasis on core graphic design principles and visualising skills, ensure outstanding results. I have a hands on approach to creative work, with involvement throughout the process, from concept development through UX, design, illustration, storyboarding, animation/film direction etc. An in-depth understanding of the production process and technical parameters of the digital landscape allow for an innovative and progressive approach.
I work hard to inspire and motivate my team to deliver outstanding creative work under tight deadlines. I have headed up both small and large teams of creatives, working as Design director.
I am currently freelancing, working across both design and illustration.